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Fawaz Gruosi designed the first Allegra piece eleven years ago, and this jewellery collection was dedicated to his daughter, Allegra. This collection, a symbol of love of a father to his daughter, offered jewellery creations including rings, bracelets, earrings and pendants.

Now de Grisogono offers the Allegra watch. The square represents the essence of Fawaz Gruosi’s watchmaking style, even more than the circle. The Allegra watch – which gradually took shape in his imagination for ten year before it took shape in de Grisogono’s ateliers – is a double square, a squared square, a square to the power of two. It encloses time in a fortress, and encircles it with the dazzling fire, light, and energy of precious stones, these gems sculpt the perfectly proportioned square form of the case. So much more than a watch, it is a jewel that tells the time; but most of all, it is a quintessentially, exuberantly feminine bracelet.